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Privacy Policy

This Privacy Policy applies to the DrapeAI mobile application ("Application") provided by Atekian ("Service Provider", "we", "us"), who is the data controller for the personal data described here. This service is provided on an "AS IS" basis.

Effective date: October 8, 2026


1. Information We Collect

We may collect the following categories of data:

  • Account data: email address, user ID, and auth/session metadata.
  • User content: person photos, selfies you use to create an avatar, garment/product photos, photos you add to your wardrobe and their studio images, product/list URLs, generated try-on results, generated avatars and your colour analysis result (colour type).
  • Photo quality indicators: when you add a selfie for an avatar, the app checks it on your device (for example, whether exactly one face is visible, and its angle, lighting and sharpness). Only coarse results of this check (such as "one face" or an angle range) are recorded; the photo itself and any face coordinates are not.
  • Billing/subscription data: subscription status, purchase/receipt metadata, entitlement and credit state.
  • Device and usage data: IP address, device model, OS version, app events, timestamps, diagnostics, and security logs.

The Application does not collect precise GPS location for core functionality.


2. How We Use Information

  • To provide virtual try-on, avatar creation, colour analysis, wardrobe studio photos and related AI features.
  • To authenticate users and manage accounts.
  • To manage subscriptions, purchases, credits, and restore purchases.
  • To detect abuse, fraud, and policy violations.
  • To maintain, troubleshoot, and improve service quality and security.
  • To comply with legal obligations.

3. AI Processing and Your Permission

Before any of your photos are sent for AI processing, the app asks for your explicit permission and names the AI providers involved. If you do not agree, no photos are sent and AI features do not start. You can withdraw this permission at any time in the app's Settings. Withdrawing stops further processing; it does not affect processing that already took place.

  • Try-on: your selected person and garment photos are uploaded to our cloud storage (Supabase) and processed by our AI providers, Google Gemini and FAL.ai, to generate the result.
  • Avatar: your selfie is sent directly to our backend and to Google Gemini to generate your avatar. It is not saved to our storage. See Section 4 for how facial features are used.
  • Colour analysis: only a cropped section of your photo showing your face and hair is sent to our backend and to Google Gemini to find your colour type. It is not saved to our storage. See Section 4.
  • Wardrobe photos: when you add a piece to your wardrobe, its photo is sent to our backend and to Google Gemini to recognise the type of item and turn it into a clean studio product photo. Faces in the photo are blurred on your device before it is sent. The photos sent are not stored on our servers; the studio image and your original photo are kept only on your device and are deleted when you delete the piece. You can switch any piece back to its original photo. If you later use a piece in a try-on, its image is handled like any other garment image (see Section 6).

This data is used only to generate the results you request and to keep the service secure and reliable.


4. Face Data

Some features use photos that show your face.

What we do not do. We do not perform facial recognition. We do not identify or verify anyone from their face, and we do not create or keep face templates or other biometric identifiers.

What happens when you create an avatar.

  1. On your device: the app checks your selfie for image quality: whether exactly one face is visible, whether it is cut off, its angle, lighting and sharpness. This check runs entirely on your device. The photo is not sent anywhere for it.
  2. At our AI provider: Google Gemini produces a short written description of visible facial features (for example face shape and hair colour). It is used only as input to generate your avatar within the same request. We do not store it, and it is not written to our logs.

Wardrobe photos. Faces in photos you add to your wardrobe are blurred on your device before the photo is sent. If the app cannot check a photo for faces, the photo is not sent.

What happens when you run colour analysis. If you start colour analysis, only a cropped section of your photo showing your face and hair is sent to Google Gemini, which determines the colour type that suits you (spring, summer, autumn or winter) along with your undertone, contrast and colour clarity. The cropped photo is not stored. The result is stored in your account, so it is not lost when you change phones. A coarse skin-tone depth level (light, medium or deep) is stored with the result; it is not shown to you, it is not used for advertising or profiling, and it is used only to check, in aggregate, that the analysis works equally accurately across skin tones. Your answer to "Did these colours suit you?" is stored for the same purpose. You can delete your colour type at any time from the "My colours" screen in the app; if you delete your account, all of this data is deleted too.

What face data is used for. Only to produce the try-on result, avatar or colour type you asked for, and to check the accuracy of colour analysis across skin tones in aggregate as described above. It is never used for advertising, marketing, identity verification, profiling or training AI models.

Who processes it. Google Gemini (AI inference, paid-service terms: not used to train or improve Google's products; may be kept by Google for a limited period solely to detect abuse), FAL.ai (AI inference) and Supabase (cloud storage). They process it only on our behalf.

How long it is kept. See Section 6.


5. Third-Party Services We Use

We only share data with third-party providers that are necessary to operate the Application. We require service providers to protect data under safeguards that are no less protective than this policy.

  • Supabase (authentication, storage, backend infrastructure) - Privacy Policy
  • Google Gemini API (AI inference for try-on, avatar, 360° views, colour analysis and wardrobe photos) - Privacy Policy
  • FAL.ai (AI inference provider) - Privacy Policy
  • PostHog, EU cloud (product analytics and crash reports; does not receive your photos) - Privacy Policy
  • RevenueCat (subscriptions and entitlement infrastructure) - Privacy Policy
  • Apple (App Store/TestFlight platform and iOS billing) - Privacy Policy
  • Google Play (Android platform and billing) - Privacy Policy

We do not sell personal data.


6. Data Retention

We retain data only as long as necessary for the purposes described above, including legal, security, and operational needs.

On our servers:

DataDeleted
Person photos you upload for try-onwithin 24 hours
Selfies used to create an avatarnot stored
Written facial-feature descriptionsnot stored
Wardrobe photos sent for item recognition and studio imagesnot stored
Face-and-hair crops used for colour analysisnot stored
Your colour type, with a coarse skin-tone depth levelwhen you delete it in the app, or with your account
Your "Did these colours suit you?" answerswith your account
Try-on resultswithin 7 days
Avatarswithin 30 days of each upload
Garment imageskept indefinitely in de-identified form (see below)

On your device: your avatar, try-on results, history and wardrobe photos (originals and studio images) stay on your device until you delete them, clear the app's data or uninstall the app. When a try-on needs your avatar and the server copy has expired, the app uploads it again from your device, and that copy is again deleted within 30 days.

  • Account-related data is retained while your account is active and for a limited period afterward as required by law or security obligations.
  • Garment images are retained indefinitely in de-identified form. When an account is deleted, garment uploads are detached from the account and kept only as anonymised images for aggregate style analysis.
  • Local copies saved on your device (history/gallery) remain until you delete them, clear app data, or uninstall the app.

To request deletion of account-related data, contact us at atekiandev@gmail.com.


7. Legal Disclosures

We may disclose data:

  • to comply with law, legal process, or regulatory requests;
  • to protect rights, user safety, and platform integrity;
  • to prevent fraud, abuse, and security incidents.

8. Children

The Application is not directed to children under 13, and we do not knowingly collect personal data from children under 13. If you believe a child has provided personal data, contact us and we will take appropriate action.


9. Security

We use reasonable technical, organizational, and procedural safeguards to protect data. No method of transmission or storage is 100% secure.


10. International Data Processing

Our service providers may process data in countries other than your own. Where required, we apply appropriate safeguards for cross-border data transfers.


11. Your Choices and Rights

  • Withdraw AI consent: Settings → AI consent.
  • Delete your colour type: My colours → Delete my colour type.
  • Delete your account and data: Settings → Delete account. Your account is deleted after a 14-day grace period, during which you can cancel. Photos, results, avatars and colour analysis data on our servers are deleted with it; garment images are kept only in de-identified form as described above.
  • Access, correction, deletion or objection: email atekiandev@gmail.com. We respond within 30 days.

12. Changes to This Policy

We may update this Privacy Policy from time to time. Changes are effective when posted on this page.


13. Contact Us

If you have privacy-related questions or requests, contact: atekiandev@gmail.com